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My Source Highlights: KNME and WUNC
As a part of KNME's 50th anniversary celebration, the TV station created an on-air My Source spot with Charlie Smith, a KNME viewer and former executive of Children's Television Workshop. Mr. Smith proudly calls KNME his source for "good, good television," just like the television programming he helped create.
In a new audio spot from North Carolina Public Radio (WUNC), Nicole Rabaud of Durham, NC explains how WUNC is her source for engagement and connection to her neighbors.
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Stations Employ
the My Source Testimonial Tool
The My Source Testimonial Tool became available to public broadcasting stations last month. Already, a number of stations have added the tool to their Web sites and are using it to engage listeners and viewers about the importance of public broadcasting.
Check out how a few radio and television stations are using the tool:
KEET TV in Eureka, CA
Texas Public Radio
WCTE in Cookeville, TN
To add the My Source Testimonial Tool on your station's site, click here.
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In This Issue |
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Grant Opportunity for Latin Music USA |
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 Latin Music USA will award five $10,000 grants to stations that leverage the series in developing local community partnerships and strategic engagement. If you are interested in information about the broadcast and how it could fit with your station's community and audience goals, review the NCO Pipeline entry.
Grant applications are due September 24. Click here to apply.
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Educational Outreach: Where we Stand |
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 Thirteen/WNET is coordinating a national outreach plan around WLIW 21's production Where We Stand: America's Schools in the 21st Century. This new, thought-provoking program about the state of education in the U.S. is a great way to engage your community about education issues in your area. The program premiered on Sept. 15th and is available in its entirety online to use in your efforts.
To learn how your station can become involved, visit the NCO Pipeline. For questions, contact WhereWeStand@thirteen.org or 212-560-2886.
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Upcoming Peer-to-peer Dialogues on Community Engagement |
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The Peer-to-peer Dialogue Group on Financial Literacy and Economics will meet for phone conversation at 2 p.m. ET on Wednesday, Sept. 24. To spark the dialogue, guests from two stations will share their insights -- producers from Michigan Radio will discuss Foreclosing on the American Dream (see this month's Repository Pick for details about the initiative) and Marion French at WXXI will talk about engagement efforts around Biz Kids$.
In October, two Peer-to-peer Dialogue groups will re-convene for their second discussion:
• Peer-to-peer Dialogue Group on Environment - Wednesday, Oct. 8 at 2 p.m. ET
• Peer-to-peer Dialogue Group on Health - Wednesday, Oct. 22 at 2 p.m. ET
If you'd like to participate, email us at nco@ncoengage.org and tell us which group interests you.
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Changes To NCO Web Site |
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 You may notice a few changes on the NCO Web site in coming months. We are reorganizing the content to help you find our tools more easily and use them more effectively. We will keep you posted on our progress. Please feel free to share your thoughts with us as we go.
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KUT Uses Social Media to Aid Ike Survivors |
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 KUT 90.5 in Austin helped listeners respond to Hurricane Ike by updating their Web site with a Google map from the Hurricane Information Center. The map included markers designating free health clinics, disaster safety sites and photos from live Webcams. KUT's page also included resources like a link that displayed current highway evacuation routes and a widget from Craigslist that helped people connect with offers of assistance -- beds available, free livestock boarding, and shelter for pets, for example.
See it in action at http://kut.org/items/show/13974.
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DevCon Session: Increasing your Community Engagement Value |
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 At the PBS Development Conference in October, NCO and station representatives from KCET and WNIN will present Increasing your Community Engagement Value: Tools to Accelerate Your Impact. The session will cover new concepts of engagement and tools with which stations can experiment. Visit the conference site for details.
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Repository Pick: Michigan Radio's Foreclosing on the American Dream |
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 Michigan communities have suffered from one of the highest foreclosure rates in the country. In response, Michigan Radio launched Foreclosing on the American Dream, an hour-long documentary and online outreach initiative. Read more at the NCO Repository.
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